We have been engaged in pay-per-click advertising for so long we actually coined the name, “pay-for-visitor” (PFV) way back in the 90′s. Suffice to say, PPC beat out PFV as the acronym we now know and use today. Never the less, we have been around the block! When Overture kicked off way back when, we [...]

YouTube receives a mind-blowing number of viewers every day. So much traffic in fact, that it is worth pursuing as an advertising platform. If you have a product or service that people search for on Youtube, then you may have a winner on your hands! What Type of Businesses Convert from Youtube Promoted Videos? Local [...]

Small and medium sized businesses have so many opportunities to market themselves these days that it’s hard to choose where to start or expand. At the same time, budgets are tight and in most business plans, doing it all can be impossible. So, how does one choose what to do? The first factor in deciding [...]

SEO, SEM, SMM… What is the right online marketing strategy for you? How do you pick one over the other? Is one better than the other? Should I try to learn it myself or hire it out? Where am I going to find the time to figure out what I need to do for my [...]