Don’t rule out “traditional” or “old school” promotional products for your next marketing and branding campaign. Yes, it may be true that the latest and greatest technology gadget is “cool” and exciting, the question is, does it create top-of-mind awareness for your brand or organization? TOMA: Top-of-Mind Awareness – “When people think of you first [...]

We have been engaged in pay-per-click advertising for so long we actually coined the name, “pay-for-visitor” (PFV) way back in the 90′s. Suffice to say, PPC beat out PFV as the acronym we now know and use today. Never the less, we have been around the block! When Overture kicked off way back when, we [...]

YouTube receives a mind-blowing number of viewers every day. So much traffic in fact, that it is worth pursuing as an advertising platform. If you have a product or service that people search for on Youtube, then you may have a winner on your hands! What Type of Businesses Convert from Youtube Promoted Videos? Local [...]

Report from the Trenches: For over fifteen years, we have been providing an ever increasing smorgasbord of internet marketing services. At first, clients had to “steal” funds from their traditional marketing budget to pay for online efforts. These days, the online marketing budget has become the major portion of the business building budget. Back then, [...]

Two years ago, we began to offer FaceBook marketing services to our clients in addition to our search engine optimization and marketing services. We now handle the presence for several clients on FaceBook, working together with them to increase audience size and develop relationships with their fans. It’s only natural that we are expanding what [...]

In Part 1 of our Local Search article, we talked about the basics of local search. Now, let’s look at what local search can do to grow your online visibility and reputation. As we close-in on 2011, we are rapidly approaching the point when customers won’t pick up the phone or drop by a business [...]