Click +1 To See What Happens Social SEO is increasing in importance in the world of Search Engine Optimization. Google has been bleeding traffic market share to the social networks, and in an effort to plug the gaps they have released +1. The goal of +1 is to capitalize on relationships, and provide personal recommendations [...]

When Chris Tucker started RightNow Communications in 1997, the SEO (Search Engine Optimization) process was straightforward. The primary skills required to dominate the search results were a knack for marketing, writing skills, and the ability to research keywords for a client’s product or service. These are all still ultra important aspects of the SEO process [...]

We’ve said it before but it’s worth repeating; Marketing on the internet is not an event, it is a process. Pretty simple to understand but not so easy to follow. Here’s the scenario: You have just created a great new web site for your business. Or, perhaps, this is a second or third or maybe, [...]

QUESTION: If we launch a Help Section for our various products within a short period of time, will that throw any red flags with Google since we would be adding so much new content at once? Just wanted to ask about this in case we need to space the content release out a bit. Let [...]

When Search Engine Optimization got it’s start the entire strategy revolved around what you put on your page. Those were the days! Because now, in competitive categories, it takes a lot more than the singular component of on-page SEO. You need a family of strategies to accomplish higher rankings. It just so happens RNC is [...]

Our efforts for clients always provide some level of success. But the projects that really “take off” are the ones where the client is more involved than not. We are always hired by clients as a resource because the expertise is not found in-house. Secondly, we are hired because nobody in-house has the time to [...]