Lets peer into a marketing strategy meeting that is going on at a lot of small to medium sized businesses right now. No matter who they are, they believe that their business or service brings a real value to the marketplace.

By now, if you have been involved in marketing a business on the internet for any amount of time, you’ve realized there is no single powerful secret to world wide web success. Instead, it is a never-ending process of strategy planning followed by execution. Once you have created all of the necessary ingredients you have [...]

Report from the Trenches: For over fifteen years, we have been providing an ever increasing smorgasbord of internet marketing services. At first, clients had to “steal” funds from their traditional marketing budget to pay for online efforts. These days, the online marketing budget has become the major portion of the business building budget. Back then, [...]

Small and medium sized businesses have so many opportunities to market themselves these days that it’s hard to choose where to start or expand. At the same time, budgets are tight and in most business plans, doing it all can be impossible. So, how does one choose what to do? The first factor in deciding [...]

Successful marketing on the internet has always been about the audience but today it is more important than ever before. It’s no longer sufficient to have good search engine rankings. Developing good search engine rankings is a process that is best begun as soon as possible and nurtured regularly over a prolonged period for wide [...]

SEO, SEM, SMM… What is the right online marketing strategy for you? How do you pick one over the other? Is one better than the other? Should I try to learn it myself or hire it out? Where am I going to find the time to figure out what I need to do for my [...]