The burning question in every business owner’s mind this time of year is should I discount and if so when and how much. Under normal economic conditions a good argument can be made for both sides of this discussion. But in tough times like we we face now it’s harder to argue for [...]

Google Alerts www.google.com/alerts is an essential tool for business owners that want to monitor their brand, business name, and ultimately their reputation online. With a few quick entries you will be notified via email every time Google discovers the topic of your Alert.

Here is the syntax that I recommend you set up for your [...]

If your site has been dropping in the search engines for a search term that you have traditionally performed well for, read on…

There is no way to sugar-coat the message in this article; It is almost impossible for your website to be competitive anymore if you are not engaged in a link building campaign, and [...]

Even if your organization is focusing on quality customer service, sooner or latter you are going to receive a “less than favorable” review on the web. What you do next is critical to your bottom line!
Online reviews aren’t really about “customer service.” They’re a part of the sales process. Consider this: A [...]