I was fortunate enough to spend some time working under the tutelage of one of the greatest sales closers on the face of the planet, Jim Callahan from Signtronix. It was fascinating to sit on the sidelines and watch Jim give a sales presentation; the potential client transfixed as if under the influence of some [...]

Website owners have received the ability to customize the way their listings appear in the search engine results. In the past the only variables you were able to control were the title tag and the meta description. Hold on to your hat folks, Google has just introduced Structured Data Mark Up.
Marking up structured [...]

Google Search has added a set of tools to the search results pages, called Search Options. The Options tab is located just below the search term entry box. Clicking the options opens a panel of filters that lets the searcher drill down by media type, index time, results type, timeline and my favorite, [...]